Growing up as the middle kid can be emotionally tough; too loud to fit in or too quiet to be noticed.

And most people have felt like a middle kid at some point in their lives. Not fully seen. Not fully heard.

That feeling of being overlooked often follows people into adulthood, shaping confidence, self-esteem, and even the question of where we truly belong.

Middle Kid Apparel exists to change that narrative, for all humans. Here you are seen.

Things are about to change.